I’m not a sauce fan in general so I can’t decide if I’m going to crack open that sauce packet or gift it to another Rick and Morty fan who could truly appreciate it.
Tiny Rick ugly Christmas shirt
It’s not officially promoting Rick and Morty but they’ve obviously noted the positive attention to this obscure sauce caused by the show. They sent Dan Harmon a jug of the sauce and have it as part of the rollout because it brings positive press and free advertising in key demographics with minimal investment on the company’s part. It’s just smart business. Tiny Rick ugly Christmas. description of the sauce on McD’s website pretty clearly references the show: “Szechuan Sauce fans are typically incredibly motivated, born winners that combine a sweet disposition with a slow burning heat. When these people set goals (or make outright demands), they tend to achieve them. Sometimes, their impulsivity can get them into all sorts of hijinks, but their mad genius is their portal out of trouble. They truly put the “I want that Szechuan Sauce” in “Buttermilk Crispy Tenders.”
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